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Seyie Design Principal Lays Out the Five Key Elements for Successful Interior LOS ANGELES, March 29, 2013 /PRNewswire/ Branding is a tool to communicate the essence of your company s brand identity through the design of its physical environment. Successful companies like Apple, Chanel and Louis Vuitton use it as a business strategy to enhance their brand image, gain client loyalty and, ultimately, higher profits. "Good design is no longer considered an elitist idea, but rather is now an integral part of a sound business strategy," says Seyie Putsure of Seyie Design, "and Interior Branding is an important aspect of achieving business success." According to Seyie, the five key elements of a well branded interior include: 1. Reinforcement of Visual Identity Using your company s logo, a trademark design element or color throughout as an interior detail. 2. an Interior Synonymous ugg factory with Your Product or Brand Reflecting your company s core personality in your interior environment, which encompasses both aesthetic and ambiance. 3. Visual Language If your company has a presence in more than one physical environment, your design aesthetic should always be consistent, but not necessarily identical. This may include multiple locations, or different types of spaces such as a freestanding boutique or spa, a shop in shop, or product counter inside a department store. 4. a Special Experience When clients walks into your spa, retail boutique or office, you want them to have a memorable experience, as well as transact business. You can achieve that by developing distinct areas where you can entertain and educate them about your products, or by creating inviting residential style environments where they would want to linger. 5. the Senses Paying careful attention to how your clients connect ugg boot men with your business through their various senses hearing, touch, sight, smell and taste. Make sure the connections are interesting and consistent with your brand identity. Seyie Putsure has over ten years of experience ugg bootscom in high fashion and interior design. She began her career as an executive with Chanel and Dolce Gabbana in New York City. She founded Seyie Design to bring fashion, function and interior branding to residences and beauty, fashion and lifestyle clients.
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SHADES OF LAGERFELD YOU might think it difficult being fabulous. And if you think that, you not. Fabulous, I mean. I talkin really, really fabulous not fake fabulous like, say, the detestable Housewives of Orange County, or mall girl fabulous or ghetto fabulous. I talking about someone so genuinely fabulous that he doesn have to buy Chanel because he is Chanel as in the label head honcho and designer That person is, of course, the iconic Karl Lagerfeld, of the detached collars, white ponytail, black sunglasses, bejeweled fingers and driving gloves. The man who took over the by then stodgy House of Chanel in 1982 and not only restored it to its former glory, but made it once again hip, hot and haute. A house where tall black ugg boots he still reigns supreme. PHOTOS: Karl Lagerfeld Confidential PHOTOS: Chanel at Paris Fashion Week 2009 To kick off Fashion Week in New York, Sundance Channel will be showing a fashion inspired movie or documentary ugg men slippers every night, beginning Monday with Confidential, an homage to Lagerfeld, which was filmed over the course of three years. No surprise, he really does live like that. And it a fascinating, if one sided, look at the life of the scary powerhouse of fashion. It lets us traverse the endless rooms of his chateau that are chock a block with his stuff. There are hundreds of magazines and books piled on tables. There are libraries with moving shelves like the Library of Congress filled with more periodicals and more books, open jewelry boxes ugg boot guarantee holding thousands of rings, drawers filled with countless dozens of those weird, white, detachable collars, rooms filled with racks of his personal clothes, art supplies, cameras, you name it. Yet, Lagerfeld, trailed by the somewhat fawning filmmaker Rudolphe Marconi, says that he doesn like owning things. are burdensome, he protests. Imagine what he be like if he liked things! The very complicated, German born, gay, French designer says he never lived with anyone. under the same roof! I hated the idea of bourgeois marriage. So let invent something else and not ape the despised bourgeoisie! he declares. me, solitude is a victory. You can live 24 hours in the spotlight, and still remain creative! There are glimpses of him putting together the Chanel shows, which he choreographs often after he dreamed the whole thing in his sleep. Lagerfeld doesn stop at designing the line or the shows. He is also Chanel chief photographer and, to prove it, we go with him on a homoerotic, ad campaign shoot in France starring a gorgeous American male model.